Wednesday, November 27, 2019

The Future of Quebec Province or Nation essays

The Future of Quebec Province or Nation essays The idea of any separation movement is an emotional one, and the secession movement by the Canadian province of Quebec is no exception. Quebec is a primarily French-speaking province of 7 million that has been frustrated with being part of the primarily Anglo Canada. It has held two independence referendums and in 1995 nearly voted to officially split from Canada. It is an emotional issue for both nationalists and separatists. It hurts both sides to know that they each see the nation differently. Nationalists see a Canada that includes Quebec; a province whose differences the Canadian government has respected ever since Quebec was gained from France by the Treaty of Paris in 1763. For separatists, the nation is Quebec, and only Quebec. They feel culturally isolated and wish to be politically isolated as well. For separatists, secession is a matter of pride. This is a province whose peoples pride and culture has felt threatened since the eighteenth century, when at the end of the Seven Years War the people of Quebec were handed over by France to Britain, as if they were property to be owned and traded. Although the people were not mistreated or oppressed by Britain, it was a bitter feeling then and remains so today. The provinces sad motto is Je me souviens which means I remember, and it appears on every Quebec license plate and is inscribed in flowers in Quebec City. It refers to a popular poem in which the author remembers being born happy under France, and raised unhappy under Great Britain. Still, is this unhappiness so deep, is the separation felt so strongly that the province needs to be even more separate? Why exactly do Quebecois feel threatened? One of their deepest complaints has to do with the protection of their language, the French language. It seems that from as far back as 1763 both the French and the English have been waiting for the other side to assimilat ...

Saturday, November 23, 2019

Free Essays on The Life And Times Of Gianni Versace

Years of designing for the theater earned him a respectable reputation in the fashion industry, but his collaborations with American photographer Richard Avedon helped Versace become one of the world's elite designers. His 1982 collection introduced metallic garments that would become his trademark and his elaborate stage costumes for Hollywood’s finest. Versace had an extensive empire that included boutiques, fragrances and household products. Versace became one of the world’s most prestigious fashion designers of all times. His impeccable taste and attention to detail made him superior to all other designers. Gianni Versace was born on December 2, 1946 in Reggio Calabria, Italy. In the earlier days, his mother supported the family with her small tailor-shop. There, an eighteen-year-old Gianni learned everything about making clothes and soon he designed apparel himself, which he sold at his mother’s shop. In 1972, at the age of twenty-five, Versace decided to move to Milan and where he worked as a fashion designer. There he acquired additional skills working in fabric procurement positions. He got his first chance to show his skills when designing a collection for Fiori Fiorentini, a Lucca, Italy-based company. In the following years, Versace kept designing for labels such as De Parsi, Genny, Callaghan, Alma, and presented hi first leather collection for Complice. On March 28th, 1978 marked the first collection for women signed with his own name in a fashion show at the Palazzo dellaPermente, in Milan. In the same year, he opened his initial boutique in Milan’s Via della Spiga. Versace, who always paid great attention to his image, started collaboration with an American photographer named Richard Avedon. Soon, with the growing popularity of the style, boutiques started to spread across the country. Versace wins the first of a series of awards that would crown his career: â€Å"LÃÅ'Occhio dÃÅ'Oro† for the best fashion des... Free Essays on The Life And Times Of Gianni Versace Free Essays on The Life And Times Of Gianni Versace Years of designing for the theater earned him a respectable reputation in the fashion industry, but his collaborations with American photographer Richard Avedon helped Versace become one of the world's elite designers. His 1982 collection introduced metallic garments that would become his trademark and his elaborate stage costumes for Hollywood’s finest. Versace had an extensive empire that included boutiques, fragrances and household products. Versace became one of the world’s most prestigious fashion designers of all times. His impeccable taste and attention to detail made him superior to all other designers. Gianni Versace was born on December 2, 1946 in Reggio Calabria, Italy. In the earlier days, his mother supported the family with her small tailor-shop. There, an eighteen-year-old Gianni learned everything about making clothes and soon he designed apparel himself, which he sold at his mother’s shop. In 1972, at the age of twenty-five, Versace decided to move to Milan and where he worked as a fashion designer. There he acquired additional skills working in fabric procurement positions. He got his first chance to show his skills when designing a collection for Fiori Fiorentini, a Lucca, Italy-based company. In the following years, Versace kept designing for labels such as De Parsi, Genny, Callaghan, Alma, and presented hi first leather collection for Complice. On March 28th, 1978 marked the first collection for women signed with his own name in a fashion show at the Palazzo dellaPermente, in Milan. In the same year, he opened his initial boutique in Milan’s Via della Spiga. Versace, who always paid great attention to his image, started collaboration with an American photographer named Richard Avedon. Soon, with the growing popularity of the style, boutiques started to spread across the country. Versace wins the first of a series of awards that would crown his career: â€Å"LÃÅ'Occhio dÃÅ'Oro† for the best fashion des...

Thursday, November 21, 2019

The Major Principles of The U.S. Constitution Essay

The Major Principles of The U.S. Constitution - Essay Example Republicanism means that the country of American does not have a direct democratic government and the country gives the right to the citizens to select a representative to govern their country. 2) Popular Sovereignty: In the U.S, the power of the government is directly related to people and hence, the legislative branch of the government is consisted of representatives selected by the people. Moreover, the legislative branch is the one which formulates law that governs the country. Simmons (2010) explains that â€Å"We the people†¦Ã¢â‚¬  the first three words of the preamble to the Constitution describes the essence of popular sovereignty†. 3) Federalism: Federalism is the major principle that divides the power between federal government and central government. This principle has a strong stand in US constitution as it gives a strong foundation to the central government. A country without a powerful central government often turns out to be delicate and weak. However, Federalism maintains the power of the central government and the state government which is essential for the country. limits of government. This is done to avoid the centralization of power in any one branch or government body. According to Simmons (2010)â€Å"The United States has three branches of government; legislative, executive, and judicial. The legislative branch is responsible for making laws while the executive branch carries out the law, and the judicial branch interprets the law†. 5) Checks and Balances: This is one principle which is highly connected to the separation of powers. As per this principle the three different branches of the U.S.government possess the right to check each other’s powers as and when needed. As per Mount (2010)â€Å" In this system, several branches of government are created and power is shared between them. At the same time, the powers of one branch can be challenged by another branch. This is what the

Wednesday, November 20, 2019

Public Opinion on Homosexuality and Marriage Essay

Public Opinion on Homosexuality and Marriage - Essay Example The crux of the homosexual debate revolves around the definition of marriage. The Federal Defense of Marriage Act (DOMA) defines â€Å"marriage as a legal union between one man and one woman for purposes of all federal laws, and provides that states need not recognize a marriage from another state if it is between persons of the same sex† (Chabot, p.8). In other words, marriage is restricted to a union between one man and one woman and same-sex marriage, even if it is recognized by one state is not recognized by the federal government and therefore federal benefits are denied to homosexuals. This Act has opened a can of worms. Those who support homosexual marriages argue on the basis of civil and religious freedom, financial viability and the principle of love. One writer argues that â€Å"the First Amendment of the Constitution clearly states that a person's religious views or lack thereof must be protected. Marriage by the state is a secular activity; the government cannot start making laws just because a religion says they should† (Messerli, 22 May 2009, p.1). In other words, one religious view should not dictate the view or lifestyle of another. Same-sex marriage is a matter of choice and the state has no right to deny homosexuals of this choice. Another argument states that â€Å"The right to marry the person that you love, have made a commitment to, and wish to live with for the rest of your life is a foundational human right† (Robinson, p.3). He also went on to quote a pamphlet by the National Gay and Lesbian Task which states that, "If legally marri ed, gay, lesbian and bisexual couples would have a greater ability to care for and protect their families.† The financial benefits the pamphlet named included joint tax returns, joint insurance policies for home, auto and health, automatic inheritance on death, secure workplace and other benefits such as annuities, pension plans, Medicare, etc.   

Sunday, November 17, 2019

Importance of deadlines Essay Example for Free

Importance of deadlines Essay I have never worked in any job were it is acceptable to miss deadlines. Deadlines should never be disregarded as they are. I can offer no explanation as to why people routinely complain about instructors who do not return graded tests and papers when promised; faculty routinely complain about colleagues who neglect to complete their work on time; and I have seen administrators that simply plead with faculty, time and again, to complete long-overdue assessments or other important work. I’ll grant that in the current economic circumstances, with many academic units at many colleges, universities and branches underfunded and understaffed, faculty and staff alike are being asked to do more and more work with fewer people, fewer resources, and less time. But if we’re being honest we have to admit that the problem of faculty who are unaccountable to deadlines is an older problem than the current economic crisis; within academe the problem is endemic, systemic, epidemic. Regardless of the cause, when the routine, sometimes mundane business of the university is neglected or even just delayed, complications and stress cascade through the ranks, amplifying the problems that fellow faculty, staff, and even students must then deal with and solve. Even worse, sometimes the most egregious offenders when it comes to blowing off deadlines are senior faculty, who should, frankly, know and behave better. One step toward reducing the stress and work we create for others, and ourselves, might be to take more seriously the deadlines that often accompany our work, but that are sometimes neglected when faculty perceive, often quite wrongly, that there are no negative consequences for missing a deadline. Some deadlines are absolutely rigid, such as the filing dates for theses and dissertations, the sorts of deadlines that must be met if one hopes to graduate on time. These rigid deadlines are the types of bureaucratic  deadlines that we have to navigate routinely in order to complete graduate degrees, apply for grants, or otherwise navigate the complex institutions of the modern academy. Other deadlines are effectively rigid. When your department chair or a fellow faculty member assigns you a task with a due date, it behooves all faculty members to regard those sorts of deadlines as rigid, especially if you don’t have tenure. Such deadlines might be negotiable in some circumstances, but they aren’t to be disregarded altogether. Blowing off your campus bookstore’s deadline for textbook orders, for example, may seem like a trivial lapse. But potentially, missing even such a seemingly small deadline creates additional work for the already-swamped employees placing the orders, and it can result in higher costs for students if books have to be rush-shipped or if the window to order used texts is missed. Even though you are unlikely to suffer personally for missing the deadline, others may suffer. A whole other set of the deadlines that we face in academe are self-imposed, milestones that we set for ourselves in order to complete the nebulous, long-running projects that often comprise research and scholarship. Even though such self-imposed deadlines are soft, in that there is no enforcer that will come forward and punish, chastise, or cajole us if we miss them, I think that it’s generally a bad idea to miss even the deadlines that we set for ourselves. Assuming, and this is a big assumption, that the deadlines we set for ourselves are realistic. These soft deadlines can’t be taken too lightly — the ability, or inability, to set and meet goals without external guidance or enforcement will determine whether or not a tenure-track faculty member is able to meet expectations for scholarly productivity and ultimately win tenure. One of the tricks to managing these soft deadlines is learning to set goals that are both meaningful and realistic. It is much easier said than done, and hopefully an advanced graduate student receives extensive mentorship on how to manage the research workload. Cooperative, self-policing structures like writing groups are one way to formalize soft deadlines and hold ourselves  accountable to ourselves and to others to complete, or at least make progress on, our long-term projects. An important part of managing our work is knowing how to differentiate between soft and rigid deadlines, and how to prioritize deadlines across all of the varieties of work required of faculty. Deadlines matter in our interactions with students as well. My feeling is that if I am going to hold students strictly accountable to a deadline, then I too need to be accountable in similar ways. When I give my students writing assignments, each assignment is accompanied by a specifically articulated series of deadlines for when drafts and peer reviews are due, a deadline for each stage of the writing process, each of which students are expected to meet. But my assignments also include deadlines for myself, essentially promises of when I will return things like graded papers. Holding students strictly to deadlines, but then failing to return work in a timely manner, sends a message of hypocrisy to students that they immediately detect and disdain. I hold myself as accountable to self-imposed deadlines, just as I hold my students accountable. By advertising my own deadlines for tasks like grading, in this case on the writing assignment itself, I create a mechanism that forces me to be accountable. When it comes to interacting with colleagues, I also work hard to meet deadlines. As a junior faculty member, I never want to be the squeaky wheel, never want to be the committee member who fails to turn in work on time and holds up other people and an entire process. My unwillingness to be branded as a shirker is in addition, of course, to the glaringly obvious point that it is simply a common courtesy to meet administrative deadlines. Everyone in the university has work to do, much of it important work, and failing to do our own work in a timely, professional manner unnecessarily delays the work of others. There are certainly times when we realize that we will be unable to meet a deadline. If you foresee missing an externally imposed deadline, it’s both courteous and good policy to let interested parties know, sooner rather than  later, that you may be delayed in delivering your work. Such a warning at least allows others involved in the work to improvise an accommodation. Simply allowing a deadline to pass without a word of warning is discourteous and doesn’t allow others to help ameliorate the effects of your own delays. And missed deadlines are almost always noticed, even when the matter at hand may seem trivial. As you progress in your career, you may be asked to peer-review manuscripts that have been submitted to journals in your subdiscipline. It is especially important to meet an editor’s deadlines when conducting reviews of manuscripts. Some disciplines have a culture of turning reviews around quickly, while other disciplines (particularly in the humanities) are notorious for a tradition of taking months, sometimes even over a year, simply to review manuscripts. As a result of slow turnarounds and senior scholars who can sometimes be cavalierly unconcerned about conducting reviews in a timely manner, junior scholars often suffer. I once had a journal hold onto an article of mine for four months, during which time a staffer sent me a cryptic message implying that the article was undergoing review. After four months had passed, I was notified that the editor had decided not to send out the article for review, and to reject it outright. The editor was well within his rights to reject the article, but to take four months to do so was lazy and unprofessional in the extreme, and borderline unethical. Secondarily, because the article had not been sent out to reviewers, but simply sat on the editor’s desk, I did not even have the benefit of the feedback of reviews. Those four months were time that I could have spent revising the article, or submitting it at a different journal. Unfortunately, such stories are legion, and I have heard much more egregious examples of how editors’ or reviewers’ failures to keep to a reasonable schedule have hurt the publication prospects of junior scholars. Unfortunately, we are often tasked with work that feels trivial or futile. Or meaningful work simply piles up into seemingly unmanageable stacks. Every faculty member I know feels overwhelmed at some point in the semester. Nonetheless, when we neglect to complete work in a timely manner, our  colleagues and students sometimes suffer. Sometimes there isn’t as much accountability in the academy as there should be, which is all the more reason to hold ourselves accountable

Friday, November 15, 2019

Telecommunications network at AMS :: essays research papers

Telecommunications network at AMS Businesses of today need more connectivity than ever. I am going to bring you a brief look into the telecommunications department of Alenia Marconi Systems. The phone system at AMS is what I would consider as your average phone and paging system. The network is setup, I believe, in a standard basic small business manner also. There is a server for email that is physically separate from the intranet and web server. AMS is a non aggressive facility when it comes to information technology. Businesses of today need more connectivity than ever. I am going to bring you a brief look into the telecommunications department of Alenia Marconi Systems. If you look hard you might even find one employee that is in charge of handling the details of the day to day information transfer, storage, and retrieval. Actually you need not look real hard, one extension is all you really need. The AMS Telecommunications department is as thin as they can possibly get away with. There are less than one hundred employees within the four walls of the company. Externally there are less than ten that need access to the internal system. Until recently, there was no IT department. The new IT division consists of one individual. Mainly, the equipment that needs to be attached to this system is an assortment of â€Å"antiques and hot rods† as they say. Some of the PC’s actually attached to the system are even using Windows 95 and the Microsoft Office equivalents. The phone system at AMS is what I would consider as your average phone and paging system. All of the phones have their own extension that can either be dialed as an extension or used as the last four numbers of the phone number. Within the network only the extension needs to be dialed with no previous number keying. I find this pretty handy when needing to contact other individuals within the company. Also, the equipment we test has multiple types of modems. Some of the baud rates we run them at are ranging everywhere from 8400 to 33600. The network is setup, I believe, in a standard basic small business manner also. There is a server for email that is physically separate from the intranet and web server. I would expect this should keep any stray viruses from getting into the intranet server via email. Plus the setup would make it more difficult for hacking because there is a double firewall with encrypted security.

Tuesday, November 12, 2019

Marketing Mix of Unilever Soaps Essay

Unilever Unilever is one of the world’s leading suppliers of fast- moving consumer goods. We aim to provide people the world over with products that are good for them and good for others. Vision Unilever’s Corporate Purpose * Deep roots in local cultures and markets around the world gives Unilever a strong relationship with consumers and are the foundation for future growth. They hope to bring their wealth of knowledge and international expertise to the service of local consumers – a truly multi-local multinational. * Unilever believes that long-term success requires a total commitment to exceptional standards of performance and productivity, to working together effectively, and to a willingness to embrace new ideas and learn continuously. * To succeed also requires, Unilever believes, the highest standards of corporate behavior towards everyone they work with, the communities they touch, and the environment on which they have an impact. This is Unilever’s road to sustainable, profitable growth, creating long-term value for shareholders, our people, and our business partners. Unilever’s Growth Priorities Ambition: To win share and grow volume in every category and country. * Winning with brands & Innovation * Winning with people * Winning in the marketplace * Winning through continuous improvement Consumer Product Market By and large in the consumer product markets that prevail all over, products are defined in terms of the buying behavior of shoppers. Following three are the major categories defined; * Convenience goods * Shopping goods * Specialty goods Convenience goods, usually the edible food items, are known to be purchased often, quickly, and with little comparison or effort. On the other hand shopping goods involve product comparisons on such bases as quality, price, style and suitability like for example if you go out to purchase a television set, you’ll definitely take into account whether you want an LCD or an LED or even Plasma maybe; other than this you would be making a mental analysis in your head as to whether your last reviews about a particular brand say Samsung or Song or LG was good or bad and likewise you would be narrowing down your list of choice. Lastly specialty goods possess unique attributes for which a significant group of buyers is willing to make a special effort; an example maybe of Mercedes or any sports car or any luxury item for that matter. These shopping characteristics, in turn, determine marketing mix emphasis for each product type. For example, in our case of the chosen product category soap which comes underneath the head of convenience good; the often impulsive nature of purchases puts stress on the â€Å"place† element to make sure these products are widely available and highly visible. 1. Product Product: A product is more than something with physical characteristics. In a very narrow sense a product is set of tangible physical assembled in an identifiable form. From the perspective of a marketing manager a new product can be anything management believes to be new, usually categorized as a major innovation, a minor innovation, or a modification. Major Innovation – this entails any new product that the company develops & introduces; having no prior existence in the market by any company Minor Innovation –  this entails a product which the company previously did not make but others in the market did. Modification – is an adjustment in the tangible features that may include color, packaging, size; product improvements etc. All facts and figures considered mostly when new products find their way on shelves is through modifications. Unilever’s Products Unilever’s products image building features includes: †¢Color: For the sake of variety they have full colored products. Like LUX, Dove, Lifebuoy are available in different colors. †¢Quality: Unilever maintains the high standards of quality of its products for the entire target market, which creates a strong image in the consumer’s mind. †¢Warranty: It is the policy of the company that it replaces the products damaged due to manufacturing or quality fault whenever claimed. 2.1. LUX In 1954 local production of this remarkable successful toilet soap began. Lux happens to be the largest Unilever brand globally, with its glamorous association with film stars providing a common link across the world. History of Lux: Lux soap was first launched in the UK in 1899. The name â€Å"LUX† was chosen as the Latin word for â€Å"light†. Lux was introduced as bathroom soap in the US in 1925 and in the UK in 1928 as a brand extension of LUX soap flakes. Formula given by Research and Development departments in foreign countries: LUX is produced in Pakistan from imported raw materials. Sodium soap, glycerol and different extracts according to flavors, coming from Unilever plants. †¢Almond Oil: An excellent skin softener and moisturizer. Almond oil is great for all skin types but especially beneficial for dry or irritated skin. †¢Cocoa Butter: Cocoa Butter is absorbed quickly into the skin to soften, lubricated, moisten and nutrients the skin. Works great to prevent and treat scars, stretch marks, and damage skin. †¢Colorants: Unilever uses a combination of micas, oxides, spices, and clays to achieve colors in their products. †¢Distilled Water: Unilever always uses distilled water for safety and purity. †¢Fragrance Oil: Fragrance oils are added in small enough quantities to not be an irritant for most people. Yet, they add enough to give a light scent which, in your favorite fragrance, you will have a hard time resisting the urge to sniff  your hand (again and again!). †¢Glycerin: Glycerin draws moisture to the skin keeping it soft. †¢Sodium hydroxides: This is the chemical used to make soap. Without this chemical, there is no soap, period. It causes a chemical reaction called specifications. Once specification is complete, the finished product is soap – and there is n o lye in the finished product. †¢Monodie Tahiti: A moisturizing and naturally fragrant oil, which quickly penetrates the skin acting as a natural barrier helping prevent dehydration (and wrinkles) of the skin. It is a wonderfully, naturally scented oil excellent for all skin types. †¢Olive Oil: Moisturizing oil used in soaps – Castile soaps are generally 100% olive oil. It softens skin while attracting moisture to your skin. It’s a mild soap which keeps your skin soft, supple and younger looking. †¢Vitamin E: A natural skin antioxidant, promoting healthy tissue Color: LUX is offered in Pakistan in five different flavors which are: †¢LUX Peach & Cream †¢LUX Strawberry & Cream †¢LUX Purple Lotus & Cream †¢LUX Aqua Sparkle †¢LUX Nature Pure Sizes: LUX in three different sizes, 80gm, 115gm and 155gm.With five different fragrances, three different sizes, international standard and high quality design, as a product, LUX has been highly successful over the years. Target Market: †¢Urban and suburban †¢Upper class people †¢Middle class people †¢Financially well-off who can afford to buy LUX. 2.2. LIFEBUOY The brand has long legendary status in the country. Lifebuoy aims to provide affordable and accessible hygiene solutions that enable people to lead a life free from hygiene related worries, everywhere, regardless of the boundaries of nationality, religion and socio-economic status. History of Lifebuoy: Lifebuoy is one of Unilever’s oldest brands. Lifebuoy Royal Disinfectant Soap was launched in 1894 as an affordable new product in the UK, to support people in their mission for better personal hygiene. Soon after launch, Lifebuoy soap travelled across the world, reaching countries such as Pakistan, where even today it is still the market-leading brand. Lifebuoy on a Mission According to the World Health Organization, diarrhea is the single largest cause of death, killing 2.2 million people every year. In Pakistan, a large number of children are also affected by this fatal disease every year. It’s been estimated that if everyone washed their hands properly at key times during the day, up to half of all childhood deaths from diarrhea could be avoided. Health and Hygiene education is the core Lifebuoy’s plans. The Way Forward For the past few years, major changes have been made to the classic Lifebuoy soap bar to ensure that it provides improved hygiene protection and a more enjoyable healthy washing experience for its billions of consumers. †¢Lifebuoy soap’s classic hard red brick shape has been replaced with a new signature Lifebuoy shape. The new shape makes the bar easier to grip and use †¢Lifebuoy soap’s characteristic medicated, carbolic smell has been replaced with a more enjoyable and contemporary ‘health’ fragrance FRAGRANCE These four variants help you protect your family from the 10 infection causing germs and stay one step ahead of them. †¢Lifebuoy Nature: A soap bar color is Green color. Green is the color of nature and life. Green symbolizes secure, natural relaxed, self-respect and well being. It’s anti-acne with neem and lemon. †¢Lifebuoy Total PROTECT Bar Soap: It’s in Red color. It is warmest of all color. Red is the color most chosen by extroverts. Active kids need unbeatable, long-lasting protection from germs. Lifebuoy Total protect Bar Soap is lab-proven to keep your family protected  from 10 infection causing germs. †¢Lifebuoy Care pack is of Blue color in which soap bar color is blue. It commands respect and authority. †¢Lifebuoy cool fresh PRODUCT: Product involved some elements which are Variety, Quality, shape & Brand Name. †¢Quality: Lifebuoy’s quality is very popular among the people. Lifebuoy has continued to change as per consumer needs. Since the soap has undergone numerous product quality improvements to offer best hygiene results. †¢Shape: Lifebuoy soap’s classic hard red brick shape has been replaced with a new signature Lifebuoy shape. The new shape makes the bar easier to grip and to use. Target Market: †¢All households who can afford buying soap †¢Children 2.3. Dove In a world of hype and stereotypes, the Dove brand provides a refreshing alternative for women who recognize that beauty isn’t simply about how you look. The Dove brand’s mission is to make more women feel beautiful every day by widening the definition of beauty and inspiring them to take great care of them. History of Dove Unilever acquired a French patent for a radically new product; a personal cleansing bar that was not soap. Rather, this new bar contained a pH-neutral cleanser and a moisturizing component. Dove Bar was born and launched in the US in 1957. †¢It promised women that it wouldn’t dry their face the way that soap did. Women tried it. And it didn’t. Thus began a very trusting relationship between Dove and its users. Shape: The shape of the bar is a perfect shape to fit into the palm of your hand. It’s oval and curved, like the back of a spoon, and is a nice fat bar of soap, not a teeny little slim bar. On both big sides of the soap is the Dove title and logo of the bird, just like on the box. Dove Bar Ingredients: Stearic Acid †¢Uses: Used as a hardener in soap. According to DCI, it also gives liquid soap a pearly appearance. †¢About This Ingredient: According to DCI and Cosmetics Info it safe by the FDA and CIR (Cosmetic Ingredient Review) expert panel. Stearic acid is a constituent in some vegetable oils. Sodium Tallowate †¢Uses: Used for cleansing. †¢About This Ingredient: Sodium tallowate is a salt of Tallow (according to Cosmetic Cop’s Dictionary of Cosmetic Ingredients it is a substance extracted from the fatty deposits of animals, especially from suet (the fat of cattle and sheep). It clogs pores, cause blackheads, and increase the incidence of eczema for individuals with sensitive skin. Sodium Palmitate †¢Uses: Used for cleansing and creating lather. †¢About This Ingredient: Sodium Palmitate is a salt of Palmitic Acid (according to Cosmetic Cop’s Dictionary of Cosmetic Ingredients. Palmitic Acid can be drying to the skin).This ingredient cleanses your skin, best for oily skins. Lauric Acid †¢Uses: According to Cosmetic Info it is a surfactant and cleansing agent. †¢About This Ingredient: Lauric Acid occurs naturally in some vegetable oils like palm oil. Water †¢Uses: Typically used in soap as a solvent for dissolving the oxidizer. †¢About This Ingredient: A solvent is always needed to dissolve the oxidizer. It can be water, milk, or any other liquid containing water. Water is used as a means of dissolving the oxidizer (the thing that combines with the oils to make soap). Sodium Stearate †¢Uses: The Stearate salts are generally used for their lubricating properties. They also help to keep emulsions from separating into their oil and liquid components, according to Cosmetic Info. †¢About This Ingredient: According to DCI, this ingredient is about 98% Stearic Acid. Cocamidopropyl Betaine †¢Uses: Used as a surfactant, according to Cosmetic Info. †¢About This Ingredient: This is generally regarded as one of the more gentle surfactants. This ingredient cleanses your skin. Sodium Cocoate †¢Uses: Used as a surfactant. †¢About This Ingredient: This is a gentle surfactant.This ingredient cleanses your skin. Sodium Palm Kernelate †¢Uses: Used as a surfactant. †¢About This Ingredient: This is a gentle surfactant.This ingredient cleanses your skin. Sodium Chloride †¢Uses: Used as a thickening agent. †¢About This Ingredient: Sodium Chloride is the same as ordinary table salt. Tetrasodium EDTA †¢Uses: Used as a preservative and chelating agent. †¢About This Ingredient: No known toxicity to the skin. Tetrasodium Etidronate †¢Uses: Used as a preservative and chelating agent (DCI lists this as a synonym for Tetrasodium EDTA. †¢About This Ingredient: No known toxicity to the skin. Maltol †¢Uses: Used as a flavoring agent. †¢About This Ingredient: It occurs naturally in some types of plants. It does have a fragrance. It used as a fragrance. Titanium Dioxide †¢Uses: Used as a whitening agent. †¢About This Ingredient: Titanium Dioxide is thought to have no negative side effects when used externally. PACKAGING DOVE †¢Dove soap comes in little cardboard box. The box is 8.5 cm long, 3.3 cm wide and 6 cm high. The color of the box is the typical Dove colors of the blue ‘Dove’ on a white background with the little simple gold outline of a dove over the Dove title. Beneath the words ‘Dove Cream Bar’ is the other familiar picture of a little gold droplet causing some ripples with the fraction ‘1/4’ in it. This is to show that the Dove products wit with this symbol are a quarter moisturizer them. †¢The front and back of the box both have the main title and  ¼ moisturizer bit on them. The remaining 4 sides are covered with lots of ‘blurb’. This includes ingredients, barcode, and quantity. Dove is available in 75g pack & 135g pack. 2. PLACEMENT/DISTRIBUTION Dire attention needs to be devoted to the question of ‘place’ – especially as to where to make available the product and in terms of how to get that product there; otherwise successful product decisions that have been taken will be lost. No doubt these decisions are to a very large extent influenced by the type of product that is marketed and the environment in which it is marketed, the company policies & resources and not to forget consumer needs – the ultimate buyer. These place decisions then pave way for pricing & promotion decisions to be undertaken. At the basic level, the first thing that the marketing managers need to identify is whether or not to use intermediaries; and if the answer to the question is yes then further decisions need to be taken in regards of type & organization of them i.e. wholesalers or retailers. Distribution channels once established are often hard & costly to change. 3.4. LUX Unilever Pakistan Ltd. has a huge distribution channel for LUX all over the country as its sales reach more than 10 million pieces a year as per the recent increase in demand for all of its products that were originally targeted towards urban and suburban middle & upper middleclass. Warehouses = 6/ one in each division. The company does not use its own fleet of transport for distributing its product; therefore, it has outsourced its distribution process to various third party distributors, exclusively dedicated to Unilever Pakistan Ltd. These distributors then supply the product all over Pakistan to a huge number of retailers. 3.5. Lifebuoy The strategy that Lifebuoy follows is like that in every small or big shop customer will be able to find out the product. Its distribution network directly covers about 50,000villages, reaching about 250 million consumers. It basically targets Rural, semi-urban and urban people. Rural: 72% of Pakistan’s population is in the rural areas; hence about 50% of the soaps are sold in the rural markets. Lifebuoy’s variants like Lifebuoy care,  Lifebuoy total, lifebuoy active are specially positioned for the rural market. Semi-urban: For the semi-urban segment, Lifebuoy nature & Lifebuoy fresh is positioned. Urban: All varieties are found here. 3.6. DOVE It uses one distribution channel to provide its various products to retailers. Placement and distribution of DOVE is more popular in Metropolitan cities although demand is rising now. The general trade comprises grocery stores, chemists, wholesale, and general stores. 3. PRICING STRATEGIES One of the main components of marketing mix is ‘Price’ or pricing strategy incorporated by a company for a particular product. Unilever’s pricing strategy for its soap items is quite conventional based on the country (Pakistan) it is operating in. as explained in detail in the product, place and promotional parts of this report, the market is segmented into different categories based on purchasing capacity. Thus different items in category of soaps cater to the demands and needs of a particular targeted segment. The current prices for different SKUs of Lux, Lifebuoy and dove are as follows: LUX LUX luxury bar 155g Rs. 50 LUX 115g Rs. 40 LUX 80g Rs. 28 Lifebuoy Lifebuoy Jumbo Pack 155g Rs. 38 Lifebuoy 115g Rs. 32 Lifebuoy 75g Rs.24 Dove Dove white beauty bar 75g Rs. 55 Dove beauty cream bar 135g Rs.85 4.7. LUX Lux is a soap associated with beauty more or less. The target market is middle, lower middle and upper middle class. This constitutes another big chunk of population. The prices suggest the Lux is neither too cheap nor  excessively expensive. The impression that Lux gives is of a soap that is of better quality and appeals to the female populations in general. The strategy is neither skimming nor penetrative; it’s a hybrid of both as it is for any product which lies in between high and low end of product prices. Lux is a well known brand with high awareness among consumers. The value-based-pricing approach is the most suitable tag for Lux’s pricing and persona in the market. 4.8. Lifebuoy As clear from the price listings above, lifebuoy is a low-end soap of Unilever. The main focus has been to target the lesser-earning and rural population of the country. Given that huge chunk of the population falls in the low earning category, this is a big target market that needs addressing. This segment of population is very elastic in terms of demand, so a cheaper soap like Lifebuoy has high demand. Lifebuoy, for its economic price, is also used as the public toiletry item in public toilets and schools or collages or hospitals. Unilever’s strategy for Lifebuoy is penetrative in nature. As the aim is quantity maximization through lower prices. Its logical as quantity demanded will increase if the prices are kept lower for the targeted market segment. The pricing objective is to maximize quantity. As number of units sold increase, the cost of producing will decrease automatically. So it can be said the Lifebuoy is produced with cost-plus pricing method. 4.9. DOVE Dove is a prestigious brand of Unilever. Quality is the focus and target market is the upper middle and upper class of the society. Dove’s pricing suggests soap not intended for the economic buyer but for customers who believe in high quality as compared to quantity. The packing, the look the fragrance all give the indication of a quality product. The strategists believe in quality leadership as the core objective for pricing of Dove. high price gives an indication to the customer that this is the best product to have been offered in the soap category by the company. The objective is also profit margin maximization through skimmed pricing that is Unilever aims to focus on the cream of the customers who are not price sensitive and are willing to pay higher to get better quality. 4. PROMOTION Even when you have come up with the right kind of product; with the required quality attributes at the right price and through the correct distribution channels have placed it at the right spot; there is still one thing that remains; how will your intended customer know that you exist? It’s the same like if you come up with a brilliant business idea altogether and you cook up its whole feasibility without really reaping anything out of it; unless you spread the word and someone out there suddenly feels the same vibes that yes this will work and you may as a result perhaps find investment that you needed. So the element that essentially is required is promotion! and it makes a significant part of a company’s marketing mix. Promotion therefore caters to the need identified of informing people about your product in general and that it presents a better solution to whatever perceived problem or crave that they might have. Now this task has over the decades become extremely tedious for marketing managers since every day we are bombarded with different companies trying to sell their products through various modes of promotion may it be direct like selling or indirect like advertisement, publicity or sales promotion. Now it is the job of the manager at hand to identify how to be the â€Å"one† who stands out; the one to whom you would actually listen to and absorb rather than just letting it slip from one ear to the next; this task requires upmost efforts & painstaking brainstorming and idea generation & not to mention some creative efforts on the part of the marketing team on the whole. A simple example to note the efficacy of such measures is if you’d contrast the advertisement of perhaps Surf Excel and say Nirma; on most grounds we have reason to bet our money on surf excel that it has better chances of retaining in the minds of customers when they go for a purchase. Each detail no matter how minute – matters; in case of television advertisements, which channel you are going to use for airing your commercial; the reach; which season like if you are Qarshi; you’d want your commercial to air more in summers and maybe in the holy month of Ramazan as well, which time slot i.e. morning, afternoon, evening, night; whether you want your commercial to run first during the ad break or you want it in-between; the frequency – everything matters. Same goes for print media including newspapers and magazines, radio etc. Print media in terms of which newspaper or magazine? Which page? How many words? Bottom of the page or top of the page? Or maybe you’d want the whole page to yourself.  Radio in terms of which frequency to air through, at what time? How many times? And so forth; billboards & hoardings are the same story. Promotion can be seen in respect of communication. The company tends to be the sender; the mode of communication can be termed as the channel and the audience of course is the ultimate consumer; the underlying assumption is to get the message across. Since communication requires effort, expense, and time, most messages are sent with the expectation that they will generate a feedback and obviously the expectance is skewed towards the positivity whereby which the company would experience a rise in sales share & profits; therefore deciding on the promotional budget & promotion mix is imperative. Unilever Promotion For promotion; we have evaluated the indirect measures that include advertisement, sales promotion & publicity. The following outlines the key traits of each; * The aim of advertising is to inform; to persuade & to remind. * Sales promotions is usually to retailer where they are encouraged to carry higher inventory levels and stocking of related items; build brand loyalty and of course the idea is to offset competitors promotions. Sales promotions can also be targeted to customers so as to increase their current purchases or to divert customers for competitors to one’s own brand. * Publicity entails being newsworthy and believable and it includes events such as anniversary celebrations & sponsorships. 5.10. LUX LUX is positioned to be beauty soap entailed to â€Å"bringing out the star in you†. Since childhood, I along with my group members remember LUX being advertised on television screens with female models, may it be from TV or film industry; the underlying concept had always been of beauty and over the years it has sticked to that philosophy; by introducing new product variants in terms of fragrance, color; use of milk proteins, rose extract and what not. LUX has used female models time and again in its commercial each time it brought a new product improvement in terms of fruit extracts, skin moisturizing minerals etc. Some of the models that were prominent include Reema featuring a new white LUX with double moisturizing; Iraj Manzoor with  the green LUX having sea minerals. In both of these ads the message was of LUX not being just soap but a total skin care system; as you may remember by the lines â€Å"sirf soap nae, mukaamal skincare†. And then there were commercials that featured Iman Ali; tag line â€Å"mujh mai star jagaaye†; Reema with silk protein extracts; sonya jahan with new lux white commercial; â€Å"khoobsorate ka raaz ab app kai pass.† And of course Katrina Kaif with purple lotus and the tagline was to moisturize your skin with beauty oils. For its 50th anniversary(Publicity), LUX featured top models headed by Barbara Sharif in its commercial whereby which the tag was â€Å"salha saal se chala aa raha hai, LUX aur khoobsorate ka safar †¦ ab app manain hamaray sath †¦ LUX kai sath khubsoorte kai 50 saal †¦ kyunkai hum laye hain khas app kai liya LUX special edition †¦ Special edition mai dhundain 50 yrs coupon and jeetya saal bhar kai liya free lux† So in short the campaign introduced a special edition LUX bar which had a coupon that would entail you to free LUX supply for the whole year; talk about big! but I guess being a multinational company you have that leve rage to do so. As a promotional campaign (Publicity), LUX also introduced LUX style awards for the first time in 2002; which was no doubt the first of its kind in our country. And at one stance which we believe is memorable; to promote this – LUX came up with a special Black limited edition; and the commercial was aired by the name of vision factory directed by Asim Raza who evidently did an excellent job at shooting the whole thing; the main leads were Iman Ali & Shaan and the commercial picked pace with the intimidating lines â€Å" wakt aa gaya hai app se milnay ka †¦ humain join kerain at the lux style awards† and subsequently the invitation process was the LUX special edition wrapper to be sent to such and such address. LUX also featured in its ads â€Å"who will be the next LUX girl?† Sms and win exciting prizes. Recent promotional activities(Sales promotion) include the LUX gold coin scheme; and for that particular reason they came up with a new commercial featuring Humaima Malik, the now extremely popular Mahira Khan, Reema & ofcourse Meera. The commercial opens with the lines â€Å"lux kai ander chupee hain app ki kismet †¦ 4 beauties nai bajhe hain special wishes lux bars mai †¦ hazar sonay kai sikay †¦ khas app kai liya†; so this is where the four television models have been incorporated into the whole scheme. For publicity LUX also featured Ali Zafar who sang the song â€Å"dakha jo teri ankhun mai† & the video had Amina  Haq, Meera & Reema as playing the supporting roles alongside him. 5.11. Lifebuoy Lifebuoy is a brand with a rich history; infact even now; lifebuoy brings with it the nostalgic feeling of school days where one used to find â€Å"red colored† bars in washrooms & other rest rooms across the country. Although it wasn’t a particular brand of soap which had a great fragrance to its name; still the positioning had been so strong; that the memory of it remains evident in the minds of people on the whole. Today however, Lifebuoy has come a long way from being targeted to perhaps the poor labor class (lowest income class) to middle income bracket consumers thereby changing its earlier positioned strategy to a hygienic soap whereby which families can protect themselves from multiple ailments. Initial commercial that we as a group recall is that of a football ground in which the kid falls; and later the close was on â€Å"Lifebuoy hai jahan, tandrustee hai wahan †¦ Lifebuoy†. After that it’s noticeable that Lifebuoy undertook some drastic changes in its commercials; uplifting the image that it had built for so long to where now we see it as being positioned as â€Å"advance lifebuoy† that is supposedly catering to 10 infection causing bacteria; punch line â€Å"advance jaraseem†¦advance hifazat†¦.10 infections walay jaraseem se bachayega†¦aik hifazat†¦care†¦Lifebuoy†. Previously there had been commercials that featured Lifebouy as more powerful than ordinary soap in terms that it gave you better protection even hours after you bathed; furthermore active 4 was there with a blue variant incorporating â€Å"healthy ho ga Pakistan†. Then of course there had been the â€Å"Germbusters – Lifebuoy koe dar nahe†- a 5 to 6 minute graphic showing children & germs fighting against each other; singers were Ali Azmat of Junoon & Ahmed Butt of EP; which was later incorporated into a short film by asad u l haq â€Å"lifebuoy khud badlo apni dunya campaign – koe dar nahee†. Most recent campaign includes â€Å"Lifebuoy total care – Healthy ho ga Pakistan †¦ Panch ka pahara† with Wasim Akram. In this with the partnership of Wasim Akram & IT, Lifebuoy has launched its school programme in Pakistan to embed the habit of hand washing at 5 key occasions of the day in an effort to build a healthy Pakistan and they have reported figures as high as 1000 schools in 2010 with a student strength of 250,000. Lifebuoy on the independence day of Pakistan as a publicity drive  came up with Haroons video of the very famous patriotic song Dil Se on the grounds of â€Å"bari quom, bari hifazat †¦ Lifebuoy† 5.12. Dove Where LUX has by and large used female models in its advertisements to promote the concept on beauty; Dove which was launched as a mild soap; goes on to portray a different meaning to the word beauty. It widens the meaning of beauty; giving women a reason to take greater care of themselves; one of its advertisements had emphasized â€Å"since when did our definition of beauty became so distorted† and â€Å"beauty is in each one of us, that’s why women trust their skin to Dove†. Its exquisite logo of dove symbolizes purity & softness and the packaging, product, colors variations all compliment this fact and the general feel of the product for women specifically becomes nothing short of being pampered. Over the years, it has stayed true to its tag-line â€Å"one quarter moisturizing cream to one quarter cleansing cream† in its advertisement. In contrast to Lifebuoy & LUX, Dove is the least promoted brand and we believe there is room to work for better market appeal towards it. Some other Remarks regarding Sales Promotion The shop that was visited; eds in Defence – the manager there told that as an incentive overall Unilever in its sales promotion hands over Rs.250, 000/month to them ; now imagine this is only one shop that we are talking about – Consider how many corner or small departmental stores are there in Defence, and then not to mention the bigger ones like Alfatah, Pot Pourri etc and then we should not forget that there are other areas in Lahore and to top it all Unilever is a brand present across cities; so all in all what can be concluded is that Unilever on the whole for its products spends huge sum of money so as to ensure that their products are available, they occupy a better display and they are within reach of consumers.

Sunday, November 10, 2019

Project manager for a Cable Planning Essay

As the project manager for a Cable Planning team, I will manage the creation of the cable plan for a new building that will be built, with construction set to begin in six weeks. My first task in creating a Cabling Plan is to develop an Executive Summary that will contain the Project Introduction and Infrastructure Cable Specifications and Standards. My manager gave me the overall project plan that includes: A detailed description of the new building, including the total number of computers for all of the employees of the company. Also the server and network topology hardware that is required to put the system together. Cable Standards and Codes: ANSI/NEMA Standards Publication No. WC 66-2001 â€Å"Performance Standard for Category 6 and Category 7 100 Ohm Shielded and Unshielded Twisted Pair Cables† ANSI/TIA/EIA-526-7 â€Å"Measurement of Optical Power Loss of Installed Single-Mode Fiber Cable Plant† ANSI/TIA/EIA-526-14A â€Å"Optical Power Loss Measurements of Installed Multimode Fiber Cable Plant† BICSI TDMM â€Å"Telecommunications Distribution Methods Manual, 11th Edition† CENELEC EN 50173:2000 and amendments â€Å"Information Technology – Generic Cabling Systems† IEC/TR3 61000-5-2 – Ed. 1.0 and amendments â€Å"Electromagnetic compatibility (EMC) – Part 5: Installation and mitigation guidelines – Section 2: Earthing and cabling† ISO/IEC 11801:2002 Ed 2.0 and amendments â€Å"Information technology – Generic cabling for customer premises† NFPA70 National Electric Code – Article 645 and Article 800 2.2.15. NFPA 70E â€Å"Standard for Electrical Safety in the Workplace, 2004 Edition† 2.2.16. NFPA 75 â€Å"Standard for the Protection of Information Technology Equipment, 2003 Ed.† Building Standards and Codes: ANSI/TIA/EIA-568-B.1, ANSI/TIA/EIA-568-B.2, ANSI/TIA/EIA-568-B.3, and addenda â€Å"Commercial Building Telecommunications Cabling Standard – Part 1: General Requirements† â€Å"Commercial Building Telecommunications Cabling Standard – Part 2: Balanced Twisted-Pair Cabling Components (December 2003)† â€Å"Commercial Building Telecommunications Cabling Standard – Part 3: Optical Fiber Cabling and Components Standard† ANSI/TIA/EIA-569-B and addenda â€Å"Commercial Building Standard for Telecommunications Pathways and Spaces† ANSI/TIA/EIA-606-A and addenda â€Å"Administration Standard for the Telecommunications Infrastructure of Commercial Buildings† NFPA 76 â€Å"Standard for the Fire Protection of Telecommunications Facilities, 2005 Edition† ANSI-J-STD-607-A and addenda â€Å"Commercial Building Grounding and Bonding Requirements for Telecommunications† Project Materials †¢Fiber-Optic Design Considerations a)We will be utilizing fiber optics in various ways. We will be crafting the backbone, and riser runs with fiber optic cables. †¢Basement Server Complex Design a)The server will have a network capacity that exceeds the 110 people/computers in the basement. One computer per person. b)We will patch each of these computers to the wall outlet with standard Cat6 patch cables. c)Risers and backbones will be constructed with fiber optic cables. d)Horizontal runs with utilize Cat6 cabling. e)We will need 5 Cisco WS-C3750 G-24PS-S:24 Ports catalyst switches to maintain the minimum standard of having 4 ports free on each switch †¢Standard Floor Design a)The network capacity of this design is to exceed 200 people/computers. One computer per person. b)I will patch each of these computers to the wall outlet with standard Cat6 patch cables. c)Risers and backbones will be constructed with fiber optic cables. d)Horizontal runs with utilize Cat6 cabling. e)I will need 10 Cisco WS-C3750 G-24PS-S:24 Ports catalyst switches to maintain the minimum standard of having 4 ports free on each switch. †¢Fiber-Optic Characteristics: a)SC connectors will be used to terminate optical cables. †¢Bandwidth a)The hardware we are installing will have a speed of 1Gbps. †¢Attenuation a)I will use special tools to test for attenuation as the project progresses, and replace accordingly. †¢Electromagnetic Immunity a)I will periodically test for interference. †¢Link Performance Analysis a)I will schedule periodic tests to verify performance, and bandwidth speeds. †¢Cable Transmission Performance a)I will test for inconsistencies in transmissions sent and received. †¢Splice and Connector Performance a)I will test each termination and connector to ensure it meets or exceeds the expected standards. †¢Power Budget a)I will calculate each devices power requirement, to ensure adequate power is provided. b)I will use energy efficient methods, which will not sacrifice performance, but ensure that utility costs do not exceed the budget. Standard floor layout

Friday, November 8, 2019

How to Turn Down a Job Offer with Professionalism

How to Turn Down a Job Offer with Professionalism When you’re on the job hunt, your focus is so fully on getting to that job offer: all of your energy goes into making yourself into the ideal candidate, and making sure that the hiring manager knows how very ideal you are. But what happens if you get to that point and the job just isn’t right for you? 1. Reasons to Turn Down a Job Offer2. When to Turn Down a Job Offer3. How to Turn Down   a Job Offer4. What Not to Do When You Turn Down a Job OfferReasons to Turn Down   a Job Offer1. You couldn’t come to an agreement on compensation.Sometimes, negotiation just doesn’t go the way you want it to go, and you just can’t compromise any further.2. The job wasn’t what you thought it would be when you applied.Maybe that 40s:â€Å"I don’t think this job is the best fit for me right now.†Ã¢â‚¬Å"I’ve decided to accept another offer.† If you do this, you don’t need to say where, but it would be helpful for the compan y to know if their top candidates are bailing because other places are offering more comprehensive benefits, better hours, etc. No matter what, be diplomatic.Reiteration of appreciationRemember, you want the company to feel like you’re the one that got away, not the close call they had with a monster.Nice closingThe same kind of closing you use for any standard business communication applies here. Regards, best wishes, thanks again, sincerely, and similar ones all work. No melodrama, just easy and respectful closure.Here’s a sample offer rejection letter you can use for reference if you find yourself in this position.Dear Scooter,Thank you very much for offering me the position of Senior Swamp Correspondent. After careful deliberation, I’ve decided to accept another position that’s more in line with my experience and my goals. I really appreciate your time and consideration, though, as well as the chance to meet your excellent colleagues Fozzie and Gonzo. I know your team will continue to achieve great things in TV production, and I look forward to hearing about your continued success.Best wishes, KermitThere are also other examples and templates online that you can use, like here and here. The most important thing is to write what feels right for you- it should be in your voice, but if you find yourself at a loss for what to say, you can stick to these guidelines and dash off a perfectly nice rejection note.The level of formality may vary, depending on a) how formal the company is (which you’ll have a sense of from your interview and interactions with the company), and b) how well you know the person receiving the note. Err on the side of formality, but if a textbook form letter just doesn’t feel right, just make sure to hit the six points above, and keep the tone light and professional.What NOT to Do When You Turn Down a Job OfferWhile you’re crafting your â€Å"it’s not you, it’s me† note , there are some pitfalls to keep in mind as well. Don’t even consider the following:Using powerfully negative words like â€Å"reject.†It just sounds harsh, so†¦find a nicer way to phrase things, like, â€Å"opting to pursue other opportunities† or â€Å"will not be able to accept your offer at this time.†Taking a hostile tone.If you didn’t get along with anyone along the way, or discovered that you really don’t like the company, this is not the place to vent that. No sarcasm, snide remarks, or profanity.Posting about it on social media.It’s just poor form†¦and if you put a company on blast after they offer you a job, you could do some heavy damage to your own reputation.Talking smack about the company or anyone you spoke to throughout the process.If you met with someone really obnoxious during your interview process, now is not the time to talk about it. If you have any grievances, same deal. Just be thankful you got away unscathed, and be nice as you’re walking out the door.You’re breaking off a potential relationship here, but instead of disappearing into the comfortable anonymity of a dating app, you’re talking to people in an industry where you (presumably) want to keep working. You have to acknowledge the offer and also that you will not be accepting it. It’s not that hard, I promise! The awkwardness and unpleasantness that would result from just ignoring an open offer (and potentially wasting the time of someone following up on it) are just not the way to conduct yourself in a professional way.With these tools, you’re ready to take the difficult step of cutting loose from the hiring process. It can be a difficult decision, but again- if the job isn’t right for you or you have better opportunities, there’s no need to draw it out. Be quick, be nice, and be firm†¦and you’re out and ready to move on to the next opportunity.

Tuesday, November 5, 2019

Depuis vs Il y a

Depuis vs Il y a The French temporal expressions depuis and il y a have distinctly different meanings and uses, yet they often present difficulties for French students. Here is a detailed explanation and comparison of depuis and il y a to help you clearly understand the difference once and for all. Depuis Depuis, meaning for or since, can be used in the present or past in order to express an action that began in the past and continued to the temporal reference point used in the sentence: either the present or some point in the past. Depuis is thus used for actions that were incomplete at the referenced time, and can refer to two different kinds of time: 1) When followed by a period of time, depuis indicates the duration of an action and is equivalent to have been -ing (perfect progressive) for*   Ã‚  Ã‚  Nous attendons depuis une heure.  Ã‚  Ã‚  Weve been waiting for an hour.  Ã‚  Ã‚  Il parle depuis 5 minutes.  Ã‚  Ã‚  Hes been speaking for 5 minutes.  Ã‚  Ã‚  Il travaillait depuis 10 jours quand je lai vu.  Ã‚  Ã‚  Hed been working for 10 days when I saw him.2) When followed by an event or point in time, depuis indicates the start time of an action and is translated in English by have -en/-ed (perfect tense) since/for  Ã‚  Ã‚  Je suis malade depuis mon arrivà ©e.  Ã‚  Ã‚  Ive been sick since I got here.  Ã‚  Ã‚  Il à ©tait fà ¢chà © depuis lannonce, mais maintenant...  Ã‚  Ã‚  He had been angry since the announcement, but now...  Ã‚  Ã‚  Depuis hier, je suis dà ©primà ©e.  Ã‚  Ã‚  Ive been depressed since yesterday.  Ã‚  Ã‚  Il ne fume pas depuis un an.  Ã‚  Ã‚  He hasnt smoked for a year. Il y a Il y a means ago and can only be used for things that are already completed. The verb in the sentence must be in the past and il y a must be followed by some reference to time.**  Ã‚  Ã‚  Je suis arrivà ©e il y a une heure.  Ã‚  Ã‚  I arrived an hour ago.  Ã‚  Ã‚  Il a parlà © il y a 5 minutes.  Ã‚  Ã‚  He spoke 5 minutes ago.  Ã‚  Ã‚  Il a travaillà © il y a 10 jours.  Ã‚  Ã‚  He worked 10 days ago.  Ã‚  Ã‚  Jà ©tais malade il y a une semaine.  Ã‚  Ã‚  I was sick a week ago.  Ã‚  Ã‚  Il y a deux jours, jai vu un chat noir.  Ã‚  Ã‚  Two days ago, I saw a black cat.  Ã‚  Ã‚  Jai dà ©mà ©nagà © ici il y a longtemps.  Ã‚  Ã‚  I moved here a long time ago.*Il y a ... que, à §a fait ... que , and voil ... que are informal equivalents for the first use of depuis  - they mean have been doing for a certain amount of time.  Ã‚  Ã‚  Il y a cinq ans que jhabite ici.  Ã‚  Ã‚  Ive been living here for five years.  Ã‚  Ã‚  Ãƒâ€¡a fait deux heures que nous a ttendons.  Ã‚  Ã‚  Weve been waiting for two hours.  Ã‚  Ã‚  Voil six mois que je travaille avec Marc.  Ã‚  Ã‚  Ive been working with Marc for six months.**Voil can also replace il y a, informally.   Ã‚  Ã‚  Il est parti voil deux heures.  Ã‚  Ã‚  He left two hours ago. Summary Ago Have -ed for/since Have been -ing for Depuis vs. Il y a il y a depuis depuis Informal synonyms voil il y a que, a fait que, voil que French verb tense past present or past present Reference to time period of time point in time period of time Type of action completed continuing continuing

Sunday, November 3, 2019

Feed R&D Essay Example | Topics and Well Written Essays - 1500 words

Feed R&D - Essay Example Ray is quite not ready to outsource the R & K technology and thinks that the company is going to collapse after outsourcing the R & K (Nohria 2005). The company RLK Media has another option of procuring the software engineering skills from a skilled and expert company. Ray gives opinion of appointing the best persons from the market for his support in the innovation but the company is not in a position to endure higher expenses that are related to the option of Ray. Lars can procure the software engineering services from Inova, which is an Indian firm for the expansion of R & D. on the other hand, the technology of R & K can also be outsourced as the chairman of the company wants (Nohria 2005). Outsourcing is not a good option for the company, as there are chances of collapsing of the company. The procurement of software engineering services is a good solution for the company. Lars who is working in RLK Media as a CEO of the company was going through a hard process of decision making concerning feeding R & D or just farming it out, as is explained in the case study (Nohria 2005). The company RLK Media was famous because of its innovations but at this juncture, they are not getting positive response from the customer, as there are no new innovations by the company. Ray Kelner was the founder of RLK Media and was also the chief scientist of the company, as he was the major contributor in the innovations (Nohria 2005). Ray was experimenting with headset technology. Customers were attracted towards the products by RLK Media because of the innovations that they come up with their products (Nohria 2005). The chairman of RLK Media, Keith Herrington was very disappointed because of the company’s current situation and the unresponsiveness of customers for RLK Media’s products. According to his opinion, Lars was required to outsource R & K. on

Friday, November 1, 2019

Scientific Concepts and Methodologies Lab Report

Scientific Concepts and Methodologies - Lab Report Example This paper explores the various microorganisms that are detrimental to human health and the biochemical potential that enables them to pose such dangers. Ascertaining and knowing the microorganisms that are associated with water are very important in the sense isolation of the bacteria will allow for the study of their biochemical tests and a remedy for their infection. The understanding of the biochemical nature of the microorganisms will also enable appropriate water treatment to ensure that they are safe for consumption. Bacteria are one of the microorganisms that are known to be extensively found in water. As Wearing clearly put it in his book’ Bacteria: staph, strep, clostridium, and other bacteria’ (2010), bacteria are ubiquitous and have fast means of propagation; budding, binary fission being the most frequent one. Bacteria can be classified in many classes depending on their morphology and, biochemical tests. Almost all classification of the bacteria starts with the Gram test. This test helps categorize bacteria in two wide groups; the Gram positive and negative. Depending on whether they are positive or negative necessitate further classification into streptococcus and staphylococcus as well as bacilli and others which are bacteria of unique morphology and biology (Schink, 2000). The bacteria known to be found in water are the Escherichia coli and salmonella species. E.coli is found in the human gut and other warm blooded animals. They are generally rod shaped and are gram-negative. These microorganisms are found in the human body as the normal flora and are known to be harmless to the body. Interestingly, there are serotypes of the bacteria that are quite harmful and are pathogenic to human. They are able to cause serious devastating gastrointestinal infection. This is the serotype coded E. coli 0157:H7 (McArthur, 2006). It is contracted through eating or drinking